Tadicor is a wholesale and retail supermarket located in Córdoba Argentina. We modernize the brand from its system and timely the isotype of this huge super market, starting from a new icon that better adapts to the commercial nature of Tadicor. The different circles represent retail and wholesale sales forming a sphere that groups them. A small change that acts as the basis for the rest of the Branding development that includes offline and online pieces, and changes in the architecture of the place.
Rebranding: PAZ MIAMOR
Team: Gastón Garcia Aja / Mauricio Gallegos
Photography: Alvaro Picca
Architecture: Estudio Montevideo
Córdoba, Argentina (2020)